4 Ways Traditional Hanfu Shines in Dramas

Traditional Hanfu is breaking free from historical dramas, gracing modern shows like 《滤镜》 (Lǜjìng) with elegance. When Li Landi’s Su Chengcheng and Tan Jianxi’s Tang Qi donned Hanfu for a grand event, fans cheered, “Finally, Hanfu in today’s stories!” This shift highlights Hanfu’s versatility, blending Tang Dynasty style with contemporary flair. Why does Hanfu belong in modern dramas? In this blog, we explore four ways it shines, from cultural depth to chic aesthetics, inspiring your next Hanfu purchase. Dive in to see how Hanfu in modern dramas redefines fashion!

Elevating Event Atmosphere

In 《滤镜》, a formal offline event calls for ancient-style attire, making Hanfu the star. Li Landi’s sleeveless Beizi (褙子) over a Qi Xiong skirt (齐胸襦裙), paired with a silk Pibo (披帛), evokes early Tang Dynasty style, as seen in dramas like 《掌心》. The flowing layers create a cohesive vibe, outshining modern outfits. This atmosphere transforms gatherings, adding historical reverence. For your store, stocking Beizi or Pibo lets customers recreate this elegance for events, tapping into the Hanfu in modern dramas trend with authentic designs.

What’s interesting is that in a gathering where everyone is dressed in Hanfu, any modern fashion choices almost feel out of place. It shows just how important atmosphere is in creating the right feel for an event.

Showcasing Tang Dynasty Style

Hanfu in modern dramas like 《滤镜》 brings Tang Dynasty style to life. Tan Jianxi’s round-collared robe (圆领袍, Yuánlǐngpáo) with a double-open collar and half-sleeve shirt exudes charm, complete with a cap and belt. Its narrow sleeves mirror Tang men’s fashion, feeling both casual and regal. Li Landi’s simple yet graceful hairstyle complements her look, blending past with present. These styles, rooted in artifacts like Tang figurines, inspire our Tang Dynasty style collection—perfect for fans wanting to channel 《滤镜》’s sophistication at cultural events.

Promoting Cultural Beauty

《滤镜》 uses Hanfu to promote a cosmetics brand, spotlighting Tang Dynasty beauty. Tan Jianxi styles Li Landi’s hair in a “heart knot” (交心髻, Jiāoxīnjì) and applies wine blush makeup (酒晕妆, Jiǔyùnzhuāng), with rouge from cheeks to brows in a rosy “wo zhi” hue, seen in Tang paintings. Flower ornaments enhance the look, tying to the brand’s ancient aesthetic. This cultural showcase proves Hanfu’s marketing power, ideal for your brand to pair Hanfu with accessories like floral hairpins, boosting sales through cultural storytelling.

In the plot, this scene is used to promote a brand of cosmetics, and Tan Jianxi’s character also helps showcase Tang Dynasty makeup culture. For instance, he does Li Landi’s hair in the “heart knot” style and introduces the concept of wine blush makeup, decorating her with flower ornaments. This helps simplify the representation of Tang Dynasty fashion while promoting the brand’s theme of ancient beauty.

The wine blush makeup, often seen in Tang dynasty ladies’ paintings, is a distinctive feature of Tang-era beauty. It extends from the cheeks to the eyebrows and chin, with the color resembling a deep reddish hue known as “wo zhi” or “old red.” In Chinese painting, this reddish color can be mixed with cinnabar and ink, and the idiom “he ru wo zhi” refers to someone with a flushed, rosy face. This traditional makeup style ties back to the drama’s promotion of Chinese beauty products.

Adapting for Modern Appeal

Beyond 《滤镜》, shows like 《很想很想你》 (Hěn Xiǎng Hěn Xiǎng Nǐ) mix Hanfu in modern dramas with everyday wear. Zhou Ye’s Song and Ming styles—flying sleeves, two-panel skirts, standing-collar jackets—replace casual clothes, proving Hanfu’s flexibility. These adaptations, like a Ming jacket over jeans, make traditional Hanfu accessible. Your store can offer versatile pieces—Song-style skirts or lightweight robes—to blend heritage with daily fashion, appealing to global buyers inspired by wine blush makeup and drama looks. Explore Tang fashion at The Metropolitan Museum.

Why Hanfu Belongs Today

Traditional Hanfu in modern dramas isn’t just costume—it’s cultural confidence. Whether formal like 《滤镜》’s event or casual like Zhou Ye’s outfits, Hanfu adds elegance and roots. For buyers, it’s a way to celebrate heritage at festivals or photoshoots. Avoid generic replicas by choosing our authentic Hanfu, crafted to reflect Tang Dynasty style accuracy. Pair with heart knot hairpins or Pibo shawls to embody drama-inspired beauty, ensuring your look carries history’s weight while shining in 2025’s fashion scene.